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Four New Series. Sleek, modern innovation with TRUE Fitness’ standard of commercial equipment excellence.
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Building Equipment And Relationships With Integrity Since 1981
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Integrity Matters
We’re known for our premium brands, TRUE & Octane, and our belief in doing business with integrity. “Integrity Matters” is more than a tagline for us. This is a guiding principle for our organization. We believe integrity matters for many reasons, but integrity is our word. If we say we are going to do something, we do it. Integrity is interwoven into every aspect of our business:
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Integrity Matters
We’re known for our premium brands, TRUE & Octane, and our belief in doing business with integrity. “Integrity Matters” is more than a tagline for us. This is a guiding principle for our organization. We believe integrity matters for many reasons, but integrity is our word. If we say we are going to do something, we do it. Integrity is interwoven into every aspect of our business:
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Integrity Matters
We’re known for our premium brands, TRUE & Octane, and our belief in doing business with integrity. “Integrity Matters” is more than a tagline for us. This is a guiding principle for our organization. We believe integrity matters for many reasons, but integrity is our word. If we say we are going to do something, we do it. Integrity is interwoven into every aspect of our business:
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Success Stories + Installs
Over 40 Years of Serving
Commercial Facilities
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This is more than just a Y purchasing equipment from a vendor; this is really about establishing a real relationship and understanding the needs of our Y and that we are eternally grateful for and really appreciate TRUE and how they approached this project.”
Chris Colville Frederick County YMCA Full Success Story
We needed equipment that would stand the test. We decided to go with TRUE Fitness; we looked at the market, saw what was out there, and felt that TRUE Fitness aligned with our values of ‘experience the difference’.”
Kevin Doyle Westpark Fitness Full Success Story
We are very excited about Lindenwood’s partnership with TRUE Fitness and knew the quality of the TRUE commercial equipment to become such a state-of-the-art facility for the students to access.”
Kelly Moyich Lindenwood University Full Success Story
When we visited TRUE, our key goal was to develop a partnership, and for us, we really believe TRUE understood what we were doing as an organization and where we were coming from.”
Brandon Bell Edwardsville YMCA Full Success StoryCTAs (text Under)
Support
For Service & Parts requests, connect with our Support team, ready to assist you.
Facility Planning
Our planning experts work with you every step of the way to create the best layout and combination of machines for your facility.
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Support
For Service & Parts requests, connect with our Support team, ready to assist you.
Support
For Service & Parts requests, connect with our Support team, ready to assist you.
Support
For Service & Parts requests, connect with our Support team, ready to assist you.
Facility Planning
Our planning experts work with you every step of the way to create the best layout and combination of machines for your facility.
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BUILDING TRUSTING RELATIONSHIPS
We believe in doing business with integrity. That applies not only to the high-quality, long-lasting materials we use to build our equipment but also to our dedication to our customers and their needs. When you partner with TRUE Fitness, you know who you’re working with. It’s not a transactional experience – we create relationships with our partners that build trust, honesty, and integrity.
SUPERIOR QUALITY & DESIGN
Thoughtful design is part of our heritage and core values. Since the beginning, we’ve considered how we can improve the experience for both the exerciser and the facility.
We’re dedicated to building the highest-quality equipment at every stage of the process. We have engineers on location during manufacturing and installation to ensure every machine meets their standards. People love our equipment because it looks good, feels great, and lasts a long time.
EXCEPTIONAL CUSTOMER SERVICE
We take the reliability of our equipment personally, so we go to great lengths to deliver exceptional personal service – from shipping 99% of service parts the same day to flying engineers and technicians across the globe to ensure the highest product quality. Our commitment is to serve our partners at all costs and to always do what’s right over what’s easy. You can count on us to make owning and maintaining your equipment a breeze.
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TRUE Fitness Perks
- Comprehensive Benefits
- Exclusive TRUE Fitness Employee Gym
- Parental Leave
- Generous PTO & Vacation Time
- 401(k) with Company Match