Casos de éxito

Mardyke Arena - University College
Cork, Irlanda

A modern gym with rows of treadmills, exercise bikes, and cardio machines on a blue and red floor. Large windows let in natural light, and motivational signage decorates the walls.

El Mardyke Arena ofrece al University College Cork y al público de Cork en general unas instalaciones deportivas de categoría mundial. Esta instalación está plenamente comprometida con la promoción y facilitación de un estilo de vida saludable entre el alumnado de la UCC, así como entre los residentes de Cork. Eligieron TRUE Fitness como proveedor exclusivo de equipamiento para sus tres gimnasios. The Mardyke Arena buscaba un fabricante que le ayudara a cubrir sus necesidades, que van más allá de la venta de equipos de fitness. En una asociación entre The Mardyke Arena y TRUE, los socios reciben la mejor solución de fitness a través de la planificación y la instalación, la garantía y el servicio de asistencia, el marketing y la formación.

Con más de 650.000 visitas al año y entre 2.000 y 3.000 usuarios al día, el Mardyke Arena acoge a muchos de los deportistas de élite de Cork y atrae a la más amplia representación de la población de Cork. Las instalaciones de Mardyke en su conjunto cuentan con instalaciones interiores y exteriores como dos dos campos de hierba, una pista de atletismo al aire libre, estudios de aeróbic, una pista cubierta y un rocódromo, además del propio estadio.

LA EXPERIENCIA TRUE

La instalación del nuevo equipo TRUE ha beneficiado enormemente al Mardyke Arena. Tras la instalación, Mardyke Arena UCC recibió el premio al mejor gimnasio de Munster y de toda Irlanda. El premio se basa en "la energía, la pasión y el compromiso de crear un negocio que está demostrando ser una parte esencial de la comunidad a la que sirve."

TRUE Cardio

La zona de cardio del Mardyke Arena ha actualizado su antiguo equipamiento con TRUE Alpine Runners, cintas de correr, bicicletas elípticas y el Palisade Climber en varias secciones dentro de los gimnasios. Estas secciones, denominadas TRUE CardioTRUE Run, TRUE Train y TRUE HIIT se crearon con la ayuda de nuestros expertos en planificación de instalaciones para aprovechar al máximo el espacio y dar al Mardyke Arena un aspecto renovado.

TRUE Fuerza

Las zonas de fuerza ofrecen una gama completa de TRUE equipos de fuerzatanto en TRUE Strength como en las secciones TRUE Lift del Mardyke Arena. Los socios tienen la opción de personalizar su entrenamiento con bastidores cargados con placas, bancos, la exclusiva serie Composite Strength o las máquinas de fuerza selectorizadas pintadas a medida de la línea FUSE.

A brightly lit gym with red and gray exercise machines, wooden floors, and red columns. A sign above reads TRUELIFT Movement is Medicine. Large windows let in natural light.

Equipos instalados

La Universidad de Mardyke instaló una gama de TRUE cardio y fuerza para satisfacer las demandas de su gimnasio, proporcionando a sus estudiantes productos que sientan bien, tienen buen aspecto y resisten el paso del tiempo.

Escalador de palizada

A modern black treadmill with a blue accent line, touchscreen display, and sturdy handles on both sides, designed for home or gym use.

Alpine Runner Entrenador inclinado

Bicicleta reclinada Apex

Bicicleta vertical Apex

FUSE-0300 Prensa de piernas

FUSE-0200 Curl de piernas sentado

FUSE-0900 Prensa de pecho

Resultados

Un centro de fitness galardonado de primera categoría

A row of elliptical machines and exercise bikes lines a gym with red and gray flooring. A large sign reading UCC SPORT is displayed on the wall above the equipment. Glass windows overlook indoor sports courts.

A row of treadmills and elliptical machines in a bright, modern gym with large windows and wooden floors. The equipment is neatly arranged and the space is well-lit.

A spacious gym with rows of treadmills, stationary bikes, and various exercise machines on red and gray flooring, with blue walls and exposed ceiling pipes. Some plants hang from the ceiling.

A modern gym featuring treadmills, exercise bikes, and a blue mat area with a “True Functional Movement & Medicine” sign on the wall. The space is well-lit with red and white accents.

A group of people stand in a gym for a ribbon-cutting ceremony. Several men wear suits, while others are in casual clothes. One man, wearing a ceremonial chain, holds scissors and smiles as he cuts the red ribbon. Gym equipment is visible behind them.

A spacious gym with weightlifting racks, colorful weight plates, and various fitness equipment. The walls are painted red and yellow, and a sign reads UCC SPORT near the back entrance. The gym is well-lit and empty.

A row of stationary bikes and treadmills are lined up in a modern gym with high ceilings, exposed pipes, and bright lighting. The space appears clean and organized.

A row of six stationary exercise bikes and two treadmills are lined up in a spacious, modern gym with high ceilings, exposed ducts, and bright lighting.

A gym interior with cardio machines facing large windows. Above the windows is a sign that reads TRUE X-TRAIN with a motivational quote and a blue graphic of a running figure.

A spacious, modern gym with rows of treadmills and elliptical machines on the left, weight machines in the center, and blue exercise mats on the right, all lit by overhead lights and large windows.

A row of elliptical machines is lined up in a bright, spacious gym with large windows and wooden floors. The room appears clean and well-lit, with exercise equipment neatly organized.

A row of stationary bikes and treadmills are lined up in a modern gym with large windows, mirrors, and wood flooring. The equipment is unused and the space appears clean and well-lit.

A row of black treadmills lines a red floor in a gym with large windows, high ceilings, and bright lighting.

A sign above a gym entrance reads TRUE LIFT Movement is Medicine with a silhouette of a person lifting a barbell. The sign is bordered by red pillars and features gym-related branding.

A row of six elliptical machines in a bright gym with large windows overlooking greenery; a banner above reads TRUE X-TRAIN.

A row of black treadmills lined up against a blue wall in a brightly lit gym with red and gray flooring.

A row of treadmills lines the wooden floor of a modern gym with high ceilings. Large windows and a sign reading UCC Sport are visible on the wall. The gym appears bright and spacious.

A gym with rows of treadmills and elliptical machines lined up by large windows, letting in natural light. The floor is wooden, and the space appears clean and modern.

Row of recumbent exercise bikes and treadmills in a spacious, modern gym with high ceilings; large sign on the wall reads TRUE TRAIN Movement is Medicine.

A modern gym with a row of treadmills along one wall, motivational signs above them, and strength training equipment with red padding in the foreground on a clean wooden floor.

A spacious gym with rows of treadmills and elliptical machines lined up on a wooden floor, bright overhead lighting, and large windows along one wall letting in natural light.

A gym with various exercise machines and a sign on the wall that reads TRUE TRAIN Movement is Medicine above large windows. The focus is on workout equipment, including treadmills and weight machines.

A row of stationary exercise bikes faces large glass windows overlooking a green sports field, with natural light filling the modern gym space.

A spacious, modern gym with rows of treadmills, ellipticals, and exercise bikes on a wooden floor, surrounded by large windows letting in natural light.

A row of seven treadmills is lined up in a brightly lit gym with blue walls and a high ceiling. The treadmills face a glass wall, and there are stationary bikes in the background.

A row of stationary exercise bikes is lined up on a blue mat beside a glass wall overlooking an outdoor running track in a modern gym with large windows.

A spacious gym with wooden floors, red and white walls, and large mirrors. Rows of treadmills and various fitness machines are neatly arranged, with bright lighting and motivational signs on the walls.

Row of treadmills and stationary bikes in a bright gym with blue walls, high ceilings, and skylights letting in natural light. The space is clean, modern, and organized, with exercise machines lined up neatly.

Indoor view of a modern gym with rowing machines facing large windows. Two banners hang in front, one red with text Join a club, make lifelong friends, and another black and red for UCC Sport with a skull and crossed oars.

A gym with rows of treadmills and exercise bikes on a wooden floor, large mirrors on one wall, and windows letting in natural light.

Rows of treadmills are lined up in a bright, modern gym with large windows. The room is empty, and a “TRUE HIIT” sign is visible above the windows, letting in natural light.

A spacious gym with rows of fitness machines, including stationary bikes and strength equipment, on blue and orange flooring. The room has a high, industrial ceiling and bright blue walls.

A modern gym with rows of treadmills lined up against a wall of windows, bright lighting, banners on the wall, and some strength-training equipment visible in the foreground.

A modern gym with rows of elliptical machines and workout equipment on a red and gray floor, large windows, high ceilings, and indoor plants hanging from the ceiling.

A spacious gym with red and yellow walls, lined with free weights, benches, barbells, and weight racks. Large mirrors cover one wall, reflecting the equipment and bright overhead lighting.

A bright, spacious gym with large windows, featuring rows of treadmills, exercise bikes, and elliptical machines on a light wooden floor under overhead lights.

A spacious, modern gym with treadmills, ellipticals, and other fitness machines. The floor has red and gray sections, large windows provide natural light, and a UCC SPORT sign is displayed on the wall.

A spacious gym with multiple squat racks holding colorful weight plates, benches, and various gym equipment. A wall sign reads “TRUELIFT Movement is Medicine.” The gym is well-lit and organized.

A row of empty treadmills with screens lines a brightly lit gym with large windows, overlooking greenery outside. The floor is wooden, and the space appears clean and modern.

A spacious gym with rows of dumbbells, weight benches, and strength training equipment. Large mirrors cover the yellow and red walls, and a clock is mounted above the mirrors. The floor is covered with dark rubber matting.

A spacious, well-lit gym with rows of treadmills, elliptical machines, stationary bikes, and strength training equipment on wooden flooring. The area appears clean and organized, with large windows along one side.

A modern gym with a row of treadmills lined up along the left wall, strength training machines on the right, bright lighting, wood flooring, and motivational banners on the white and red walls.

A modern gym interior with rows of treadmills on the left and various strength training machines with red seats on the right, set on a wooden floor with exposed ductwork on the ceiling.

A row of stationary exercise bikes is lined up on an indoor balcony with glass walls, overlooking a running track below. The area is brightly lit with natural light from large windows.

Nos impresionó mucho la presentación de TRUE . Era una oportunidad apasionante de trabajar con una empresa con energía y ambición. Estamos muy satisfechos con lo que hemos visto. Necesitábamos una marca que tuviera reputación, pero que también tuviera el historial de ser capaz de sostener una demanda muy fuerte. No se trataba solo de vendernos algo, y creo que eso hizo que TRUE superara la línea.

PATSY RYAN

Director General

[El reto era crear más espacio en unas instalaciones muy concurridas. Las soluciones aportadas fueron cambiar la mezcla de productos y crear una zona de formación funcional... también aportar diseños conceptuales y soluciones adicionales."

ANDY DICK

Ventas

La instalación ha generado una gran expectación en las instalaciones y los socios hablan maravillas de los equipos. El diseño de los equipos de TRUEnos ha permitido modificar la disposición de los gimnasios, lo que ha aumentado su funcionalidad y nos ha permitido ofrecer una mejor experiencia a los usuarios".

WAYNE FALVEY

Director de Operaciones y Marketing